Privacy & Cookie Policy
Effective Date: 1 August 2026
Privacy & Cookie Policy
Effective Date: 1 August 2026
Burton Roofing Merchants (“we”, “us”, “our”) is committed to protecting your privacy. This policy explains how we collect, use, and protect your personal data when you use our website (www.burtonroofing.co.uk), submit enquiries, or interact with us.
Data Controller Burton Roofing Merchants [Full Legal Company Name] Registered Office: [Insert Full Address] Company Number: [Insert] ICO Registration Number: [Insert if applicable]
- Information We Collect
We may collect:
- Contact & Account Information (name, email, phone, company name, address)
- Technical Data (IP address, browser type, device information, pages visited)
- Location Data (when using our branch locator tool)
- Marketing Preferences and Communication History
- Legal Basis for Processing
We process your data based on:
- Contract – to provide quotes, manage trade accounts and fulfil service requests
- Legitimate Interest – to improve our website, provide customer service, and market to existing customers
- Consent – for marketing emails and non-essential cookies
- Legal Obligation – for accounting, tax, and regulatory compliance
- How We Use Your Information
- To process quote requests and route them to your local branch
- To manage trade account applications and accounts
- To send relevant product, promotion, and company updates (with consent)
- To improve our website and services through analytics
- To comply with legal requirements
- Cookies & Tracking Technologies
We use cookies to enhance your experience:
- Essential Cookies – Required for core website functions (quote basket, forms)
- Analytical Cookies – Google Analytics (anonymised data to understand usage)
- Marketing Cookies – To show relevant content (with your consent)
You can manage or withdraw consent for cookies at any time via the cookie banner or your browser settings.
- Sharing Your Data
We may share your data with:
- Our local branches for quote fulfilment and account management
- Trusted service providers (delivery partners, IT, marketing tools) under strict contracts
- Legal authorities when required by law
We do not sell your personal data.
- Data Retention
We keep your personal data only for as long as necessary for the purposes outlined or as required by law (typically up to 6 years for financial records).
- Your GDPR Rights
You have the right to:
- Access, correct, or delete your personal data
- Object to or restrict processing
- Withdraw consent at any time
- Data portability
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise these rights, please email hr@burtonroofing.co.uk
- International Transfers
Some service providers (e.g. Google Analytics) may transfer data outside the UK. We ensure appropriate safeguards are in place.
- Changes to this Policy
We may update this policy from time to time. Please check this page regularly.
Contact Us Email: hr@burtonroofing.co.uk